Upload your audio and edit through a simple text transcript — no video timeline required. Reelyra matches B-Roll to every scene and exports for Reels, TikTok or Shorts.
Scenes detected automaticallyB-Roll suggested by AIReady to export
Loved by 0+ creators
LIVEAna just exported “Morning Routine” in 9:16
Record on your phone → edit the transcript → export the reel
Making short-form video shouldn't take this long.
Hours lost editing
You open the app with a simple idea. Two hours later you're still nudging clip timings and fighting export settings.
Hunting for footage
You know what you want to say — but finding the right B-Roll turns every reel into a stock-footage scavenger hunt.
Too intimidated to start
You watch everyone else post reels and think “I could never figure that out.” So you never even try.
Starting from scratch
Every new video means re-downloading clips, re-learning the timeline and redoing the same tedious work.
Either way, you're stuck — overwhelmed by the tools, or frozen out by them entirely.
How it works
Three steps. That's it.
1
Record or upload
Open Reelyra and upload your unedited vertical video or audio file — or record a voice memo directly in the app.
2
Match
Reelyra transcribes your audio, breaks it into scenes and matches each one with B-Roll from a free stock library or your own clip vault.
3
Export
Preview your reel, swap any clip you want, and export in 9:16 HD. Done. Post it.
Record → Match → Export, exactly as it looks inside Reelyra
Auto transcribe & edit
Your words, split into cinematic scenes
Reelyra transcribes your video or audio file word by word. See exactly what you said, broken into scenes automatically.
Delete filler words, tighten your message, trim the edges — all by tapping on text. No timeline. No waveform scrubbing. Just words you can read and edit.
Transcribing…
Live
▌
Tap a word to cut it. That's the whole tutorial.
Vault
27 clips · ✦ AI auto-tagging
creator · work
coffee · slow-mo
notebook · writing
walking
voice · mic
typing
Auto-apply vault clips
Your fifth reel will be easier than your first.
Every time you use Reelyra, the clips you choose are saved to your personal Vault — a growing library of B-Roll that's already tagged and organized.
The more you create, the faster it gets. Your Vault learns what you use; your tenth reel practically builds itself. Most tools make you start from zero every time — Reelyra gets better the more you use it.
Content Coach · AI chat
Not sure what B-Roll to film? Ask your content coach.
Tell the Coach what kind of content you make. It replies with a personalized shot list — specific descriptions, angles and suggested durations for clips to record.
Never stare at your camera wondering what to film. The Coach keeps your Vault full of clips that actually match the reels you make.
ring light · talkproduct demogimbal · kitchentripod · b-roll
Inside the app
Vertical video, without editing friction.
Your reels, organized and ready to postOne click to export for Reels, TikTok or Shorts
Voice recordedB-Roll matchedReady to post
Real results
See what Reelyra creates.
The kind of B-Roll Reelyra matches to your voice, from upload to finished video.
Lifestyle & travelFood & tutorialsBehind the scenesDay in the lifeHome studio setupProduct reviewsOn the goPodcasts & voiceovers
How does Reelyra compare to other video editors?
We couldn't find one tool that did both: transcript-based editing and effortless B-Roll alignment. So we built Reelyra.
Compared with CapCut
Powerful, but built around a manual timeline. Transcript editing exists but it's buried, and there's no B-Roll matching — you find, place and sync every clip yourself. Reelyra does all of that automatically from a voice memo.
Compared with Descript
Nails transcript editing, but it's a general-purpose video tool, not built for short-form. No B-Roll suggestion engine, no clip vault, no voice-memo-to-reel pipeline. Reelyra is purpose-built for the workflow it doesn't cover.
Compared with Instagram Edits
Tied to the IG ecosystem, with no transcript editing, no B-Roll library and no auto-matching. Reelyra exports to Instagram, TikTok and YouTube Shorts from one place.
Shoot anywherePost from your phoneNo studio needed
Everything you need. Nothing you don't.
The AI pairs every scene of your transcript with matching B-Roll
Auto-transcription
Upload audio, get scenes
Magic B-Roll matching
AI picks the right clips
9:16 export ready
IG, TikTok, YouTube Shorts
Your Vault grows
Clips saved & tagged forever
Works in your browser
Phone or desktop, no app store
Edit your transcript
Delete words, trim scenes
AI Coach built in
Personalized shot lists
HD 1080p export
Crisp vertical video
Coming soon
You're getting in right at launch. These are a few features we're excited to ship in the coming weeks:
Captions
Burned-in subtitles for every video
A-Roll integration
Video as your main track, not just audio
Multi-select scenes
Assign B-Roll to many scenes at once
What creators are saying
reels created
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active creators
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“Made my first reel in 10 minutes.” — Lena M.“The Vault is genius.” — Bruna S.“I actually post consistently now.” — Carla T.“No more hunting for B-Roll.” — Marcus D.“Way easier than a timeline editor.” — Naomi K.“The AI suggestions are surprisingly good.” — Pedro A.“Made my first reel in 10 minutes.” — Lena M.“The Vault is genius.” — Bruna S.“I actually post consistently now.” — Carla T.“No more hunting for B-Roll.” — Marcus D.“Way easier than a timeline editor.” — Naomi K.“The AI suggestions are surprisingly good.” — Pedro A.
“I was too intimidated to make reels before this.” — Rosa V.“Every reel I make feeds the next one.” — Igor F.“Voice memo to video — that's literally it.” — Mei L.“My fifth reel took 3 minutes.” — Ana P.“The Coach told me exactly what to film.” — Sofia R.“Finally a tool that doesn't need a tutorial.” — Jonas B.“I was too intimidated to make reels before this.” — Rosa V.“Every reel I make feeds the next one.” — Igor F.“Voice memo to video — that's literally it.” — Mei L.“My fifth reel took 3 minutes.” — Ana P.“The Coach told me exactly what to film.” — Sofia R.“Finally a tool that doesn't need a tutorial.” — Jonas B.
Built for people who have something to say — but hate the editing part.
Content creators who want their time back
You're already making reels, but spending 2 hours on every 30-second video. Reelyra gets you to "posted" in minutes, not hours.
Entrepreneurs and small business owners
You know you should be posting more. You have plenty to say. You just don't have time to learn video editing on top of everything else.
Anyone who's been too intimidated to start
If you've watched other people post short-form video and thought “I could never” — this is for you. If you can talk, you can make a reel.
✓Transcription, AI scene matching and B-Roll included
✓Priority AI processing and support
✓Cancel anytime
Subscription credits reset on the first of every month. Run out? Top up anytime from your profile.
🔒 Secure checkout — all major payment methods
Billed by BEMA PRODUCOES LTDA · CNPJ 52.242.099/0001-31
1 credit = 1 minute
Of exported video. A 3-minute reel costs 3 credits, rounded to the nearest 0.1 — always honest.
No watermark, ever
Every export is clean and unbranded, on every plan. Yours to post anywhere.
Cancel anytime
Subscriptions end at the close of the period. No lock-in, no penalties.
Questions? We've got answers.
How Reelyra works
How exactly does Reelyra turn my voice into a finished video?+
In four automated steps. You record a voice memo or upload an audio or video file; Reelyra transcribes it word by word and splits the transcript into scenes based on what you're saying. The AI then matches each scene with B-Roll from a licensed stock library or from your personal Vault. Finally you preview the reel, swap any clip you're not happy with, and export in 9:16 HD. The whole flow usually takes minutes, not hours.
Do I need any editing experience?+
None at all. There is no timeline, no layers and no keyframes anywhere in Reelyra. You edit by reading your own transcript: tap a word to cut it, tighten a sentence, remove a whole scene. If you can type a message on your phone, you already know how to use Reelyra.
What do I need to get started?+
A voice recording and a browser — that's it. Reelyra runs entirely in the browser on your phone, tablet or desktop, so there is nothing to install and no app store involved. Record directly in the app or upload common audio and video files, and Reelyra takes care of transcription, scene breaks, B-Roll matching and export from there.
Which languages does it work in?+
Transcription and scene matching work in multiple languages, including English, Portuguese and Spanish — the same three languages this site is available in. The Content Coach replies in whichever language you write to it.
Credits, plans & payment
How does the credit system work, exactly?+
One credit equals one minute of exported video, measured to the nearest 0.1 — so a 45-second reel costs 0.8 credits, not a full one. Everything before the export is included in your plan: transcription, scene detection, previews, unlimited edits and the Coach. You only spend credits when you actually export a finished video. No surprise fees.
What happens to credits I don't use?+
Subscription credits are part of your plan's monthly allowance and reset on the first of each month. Top-up credits are different: anything you buy on top of your plan never expires, stacks on your monthly balance, and is only consumed after your subscription credits run out.
Can I cancel or switch plans whenever I want?+
Yes. Subscriptions renew automatically but can be cancelled in one click from your profile — no emails, no retention hoops. You keep full access until the end of the period you already paid for, and you can upgrade or downgrade between Starter, Creator and Studio at any time.
Is checkout secure — and who is actually billing me?+
Checkout runs through certified payment providers and accepts all major methods: cards, PayPal, Google Pay and Apple Pay. Reelyra is operated by BEMA PRODUCOES LTDA (CNPJ 52.242.099/0001-31), a registered company, so every charge on your statement comes from a clearly identified business.
Content, B-Roll & rights
Where does the B-Roll come from — and can I use it commercially?+
From two sources: a stock video library licensed for use in your exports, and your personal Vault of uploaded clips. Everything Reelyra suggests is cleared for publishing on Instagram, TikTok and YouTube Shorts, including commercial content — no copyright roulette.
Can I use my own footage?+
Yes, and we recommend it. Upload your clips to the Vault and Reelyra auto-tags them so they are suggested at the right moments, right alongside stock footage. The Vault grows with every reel you make: clips are saved, tagged and reused — which is why your tenth video comes together faster than your first.
Who owns the videos I create?+
You do — 100%. You keep full ownership of the audio you record, the clips you upload and every video you export. Exports carry no watermark on any plan, and we store your content only so you can reuse it — we never resell it. You can delete your content or your account at any time, in line with GDPR and LGPD.
Company & support
Who is behind Reelyra?+
Reelyra is developed and operated by BEMA PRODUCOES LTDA, CNPJ 52.242.099/0001-31 — a legally registered media production company. You'll find these details in the footer of every page and in our Terms of Service, so you always know exactly who you're buying from.
How do I reach support if something goes wrong?+
Email support@reelyra.com and a human replies — usually within one business day, with priority for Studio plans. The same address handles privacy and data requests; our Privacy Policy explains your rights in plain language.
“The AI suggestions are surprisingly good.” — Pedro A.
“I was too intimidated to make reels before this.” — Rosa V.
“Every reel I make feeds the next one.” — Igor F.
“Voice memo to video — that's literally it.” — Mei L.
“My fifth reel took 3 minutes.” — Ana P.
“The Coach told me exactly what to film.” — Sofia R.
“Finally a tool that doesn't need a tutorial.” — Jonas B.
